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Non-Medical Approach to Help Kids and Adults in
Lubbock

Strengthen how the brain actually works, so attention, behavior, social and executive functions improve together.

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Explore the Brain Balance
Program in Lubbock

It's never too early—or too late—to build a stronger, faster, more connected brain.

Who We Help

We have helped more than 50,000 individuals get to the root of their struggles and achieve lasting improvements in the following areas.

Brain Balance Has a Non-Medical Approach to Help Kids and Adults

Brain Balance is the leading drug-free program designed to help improve focus, behavior, social skills, anxiety, and academic performance. Our comprehensive programming incorporates learnings from cognitive, behavioral and nutrition fields—an integrated approach that is literally redefining what’s possible.

Is something blocking you or your child’s social, behavioral or academic progress? Brain Balance picks up where conventional approaches leave off, going beyond the treatment of symptoms to address root causes. At Brain Balance, we’re not about coping with barriers. We’re about knocking them down, one small breakthrough at a time.

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For Children

Is something blocking your child’s social, behavioral or academic progress? Brain Balance picks up where conventional approaches leave off, going beyond the treatment of symptoms to address root causes. At Brain Balance, we’re not about coping with barriers. We’re about knocking them down, one small breakthrough at a time.

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For Adults

Whether you are looking to enhance your attention, memory, and problem solving, or want to improve your stress and mood management, Brain Balance can help. The program is designed to strengthen brain connectivity using a unique combination of physical, sensory, and cognitive activities. We’ll ship you everything you need to complete your program from the comfort of your home.

We’d Love to Hear From You

Get Answers. Find Hope. Start Your Child’s Progress Today.
Complete the form to learn more.

Location

6620 Milwaukee Ave. Ste. 500 Lubbock, TX 79424

Phone

806-993-3341

Hours

MWF:  9:00am – 7:00pm

Tu, Thu:  9:00am – 5:00pm

About the Brain Balance Program in Lubbock

The Brain Balance Program is made up of physical and sensorimotor exercises, academic skills training and healthy nutrition. It is tailored to the needs of your child, and delivered in a uniquely systematic approach that you'll be hard pressed to find anywhere else.

 

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A Whole-Brain Approach

The program engages the brain and body together, through sensory engagement, physical development and academic learning activities.

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Personalized to Your Child’s Challenges

The program is tailored to your child’s needs and development level, delivered with the frequency and duration needed to drive meaningful change.

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1:1 Coaching & Support

Our coaches will personally guide you through the program, including evaluating progress and leveling up as your child advances.

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1:1 Nutrition Sessions

A Nutrition Coach will help customize a healthy nutrition plan fit for your child's lifestyle and needs.

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On-Demand Resources

You’ll have access to a Program Portal where you can view on demand helper videos, nutrition content, and program resources.

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Program Format

Your child can work onsite at your local Brain Balance Center with our coaches three times per week. We also offer an at-home virtual option that is parent-led. You'll have weekly video check-ins from your program coach.

Frequently Asked Questions

Find answers to common questions about our services.

Do you accept insurance?

Do you accept insurance?

Brain Balance is not a medical program and does not provide a diagnosis, nor is it covered by health insurance. Our staff are all trained and certified through Brain Balance, and can receive additional certifications as Board Certified Cognitive Coaches, and Behavior Management through outside accrediting agencies.

Is there any research behind the program?

Is there any research behind the program?

Harvard University’s McLean Hospital completed a study which demonstrated that the Brain Balance Program is as effective as stimulant medication in alleviating ADHD symptoms among children. Cambridge Brain Sciences also collaborated with Brain Balance on a study the results of which show that children who completed three months of the Brain Balance Program displayed significant improvements in cognition, particularly in areas of memory, reasoning, verbal ability, and concentration. Research published in the Journal of Mental Health and Clinical Psychology found that the Brain Balance Program is an effective, non-drug option for improving mental well-being, specifically in areas including overall happiness, emotional functioning, anxiety and social engagement.

Learn more about our ongoing research.

How long is the program?

How long is the program?

The program length is tailored to each child's unique needs. An initial assessment will help determine your child's program needs and cost. You'll also get a better understanding of how your child's challenges can improve. To schedule an assessment, complete our form here and we will reach out to you.

Our Team

Get to know our staff at Brain Balance Lubbock

Sarah McDowell, M.A., LPC-S

Sarah McDowell, M.A., LPC-S

Owner and Executive Director

Sarah McDowell holds a Master’s degree in Family Psychology from Hardin-Simmons University and is a Licensed Professional Counselor – Supervisor. She is an owner of Shiloh Counseling Services, which has served the Lubbock community for over 20 years. During her many years of counseling with children and adolescents, Sarah became aware of the increasing need to treat the root cause of the behavioral, academic, social, and sensory problems that plague so many of Lubbock’s children. Sarah opened Brain Balance of Lubbock in 2017 to meet that need.

Reyna Montez

Reyna Montez

Program Director

Reyna came to Brain Balance as a coach in 2018, where she then proceeded to take on the role of Assistant Director. She has since then stepped into the Program Director role. Reyna loves connecting with families and seeing their growth within the program. Reyna studied at South Plains college where she received her associates in science. She then continued her education at Texas Tech where she received her Bachelors in Psychology. Reyna enjoys the great outdoors where she can hike, photograph nature and skate with her fur baby Kailo.

Colleen Paik

Colleen Paik

Assistant Director

Colleen has been with Brain Balance since April 2024 and serves as Assistant Director. She brings over 15 years of Office Administration experience to the Brain Balance team. She previously spent 10+ years helping her husband's business by streamlining and creating efficiencies in the office; from bringing in an up to date software system specifically for that type of business, to increasing profitability, and overseeing the day to day office related operations. Prior to office administration, Colleen received her degree in Biochemistry and spent almost 15 years in contract pharmaceutical laboratories, both as a scientist and a manager. She recently moved to Lubbock with her husband and believes in holistic alternatives to health and aligns with the Brain Balance mission. Colleen enjoys baking and changing recipes to make treats healthier, while still tasting good.....and sharing them, of course!

Brain Balance Center of Lubbock

We have helped more than 50,000 individuals get to the root of their struggles and achieve lasting improvements, including:

Our Whole Brain Approach
A Personalized Program to Meet Your Needs
What to Expect During the Assessment
What You'll Learn from the Assessment Results
1:1 Coaching and Support
1:1 Nutrition Sessions
On-Demand Resources

Ready to see what's possible?

STEP 1

Schedule a call
(70+ locations nationwide)

STEP 2

Book an assessment
(See exactly what's going on)

STEP 3

Get a personalized plan
(Built for your family)

Research Partners & Publications

Humanities and Social Sciences Communications
Psychiatry Research
Cambridge Brain Sciences
Journal of Mental Health and Clinical Psychology
Journal for the Study of Education
ucsf
Harvard Medical School
McLean
Frontiers in Psychology
Frontiers

Parents see the difference

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Our Blog For You

March 16, 2026

Does the Brain Balance Program Actually Work?

What research and real-world outcomes say about the Brain Balance approach. It’s one of the most common questions families ask when they first learn..

Read the Article

March 13, 2026

The Hidden Link Between the Palmar Reflex and Handwriting Struggles in Children

Why Writing Feels So Hard for Some Kids: The Role of the Palmar Reflex How Early Brain Development Can Impact Handwriting, Homework, and Fine Motor..

Read the Article

February 26, 2026

The Overlooked Link Between Sensory Processing and Classroom Focus

When Bright Kids Can’t Block Out Sensory Noise You get the emails from school. The teacher tells you your child is bright, but easily distracted...

Read the Article

YOU MAY BE ELIGIBLE FOR TEFA FUNDING

Brain Balance of Lubbock is an approved TEFA vendor, which means eligible Texas families may be able to use education savings funds to support their child’s development.

 Eligibility and funding decisions are determined by the State of Texas. Brain Balance does not guarantee approval or funding.
Application Open-1

Find Out if Brain Balance is Right for You

You might be wondering: how do I know if Brain Balance is right for me or my child? Here are the most common reasons families choose Brain Balance.

DRUG-FREE

Brain Balance is dedicated to offering non-pharmacological solutions to addressing challenges. Our program is a holistic approach to changing the brain without medication.

BRAIN-BASED, NOT SYMPTOM-FOCUSED

Our program addresses challenges by creating measurable changes in development and cognition, impacting many aspects of life, rather than temporary symptom management.

COMPREHENSIVE, MULTIMODAL TRAINING

Our program's success lies in its ability to impact multiple interrelated developmental domains simultaneously. Scientifically proven physical, sensory and cognitive exercises that enhance focus, mood, memory, and overall daily behavior.

Hear from Dr. Rebecca Jackson, Chief Program Officer for Brain Balance

Stories from Brain Balance Center of Lubbock

Check back here for updates to our local family stories!

"Thank you Brain Balance for the support during my 12 week journey of recovery. The warm welcome and encouragement made my experience positive and inspiring throughout the challenges associated with mental health. I felt as if the leadership and staff were rooting for me from day one! THANK YOU ALL!"

Robert Harrel, Adult Program Participant

"You have to do it! It’s worth it and your child has so much to gain! "

Shannon Aguayo

"James is a much happier child. He doesn’t become nearly as frustrated and can voice his opinions more clearly, which in turn has alleviated much of the stress on all of us."

Randi & Zach Norris

Events

Brain Balance Center Lubbock Events

Check back for updates

BRAIN BALANCE CENTER OF LUBBOCK

Brain Balance helps children who struggle behaviorally, socially, and academically through a holistic and integrated approach that is customized to meet the needs of each child.

Read more about the Center

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